Member Benefits

The Downtown Alliance is an all-volunteer organization and our mission can only be achieved with the support of people like you. These past months have been difficult for our downtown economically. Understanding this, we have adjusted this year’s membership dues for existing members to a pay-what-you-can model. If you cannot pay anything you will still be a member for the 2020-21 year. While we rely on dues to pay our social media consultants, marketing and group merchant promotions it is more important you remain a part of a collective voice. 

Our stated mission is to encourage business and retail growth in downtown Fayetteville and to promote the success of downtown businesses. This includes advocating for improving the image of downtown Fayetteville, improving access to downtown businesses, coordinating merchant promotions, marketing and activities downtown, creating a unified voice to ensure that the MSD tax is used appropriately to enhance downtown development and benefit all downtown merchants and property owners equally, identifying problems and working together as a group to bring about their resolution.

The coming year is expected to be a challenging one as we work to navigate a new business climate we have never seen before. Our committees are membership/outreach, marketing/social media, promotion/planning and advocacy/community action. Please consider volunteering on a committee that interests you.  

Thank you for all you do and your support.